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  • If you haven’t been paying attention, you’re being sold the evocative highs of the late ‘90s and early ‘00s: a reawakening of the kitschy bootleg rap tee designs in both modern merchandise and album artwork, in brands like Chrome Hearts and Ed Hardy, and (worst of all) of pop-punk and its unholy alliance with rap. Labels know how soulless youth culture is today and that, instead of assembling something new, repackaging my generation’s good ol’ days and selling it back to me and those too young to have a frame of reference is a winning strategy.

    Nevertheless, has this practice always been present in entertainment? Were the ‘70s presented as stylish in the ‘90s?

    I’m more sentimental than not, but this s*** is blatant and crude beyond belief.

  • Jan 7, 2022

    C'est la vie

  • Jan 7, 2022
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    is “youth culture” today “soulless” or is that what you’re being sold

  • Jan 7, 2022
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    “Were the ‘70s presented as stylish in the ‘90s?“

    My wealthy friend Quan, yes they were

  • Jan 7, 2022

    Nostalgia gimmicks will become more common as time goes on because this generation is cool with biting styles. Tory Lanez is stealing ideas from the 80s but some weirdos on here call that “channeling nostalgic energy”

  • Jan 7, 2022
    babylon sherm

    “Were the ‘70s presented as stylish in the ‘90s?“

    My wealthy friend Quan, yes they were

    Eg Woodstock 99

  • Jan 7, 2022
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    “Were the ‘70s presented as stylish in the ‘90s?”

    Yeah it’s called That 70s Show.

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    This is forever man. The 80s did the same with the 40s and 50s. Big f***ing suits that recalled the textile excess of post-war surplus, Reagan (a literal hollywood golden age actor) declaring a new morning for America

  • ImAUsernameLike

    is “youth culture” today “soulless” or is that what you’re being sold

    It’s my own belief and I don’t believe it’s popular, but I could be wrong.

  • Jan 7, 2022
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    The 60s re-romanticised the esoteric, d***ged out, mind expanding era of the Beat poets in the 30s and 40s

  • WEASLYS SUBMARINE

    “Were the ‘70s presented as stylish in the ‘90s?”

    Yeah it’s called That 70s Show.

  • Jan 7, 2022
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    Is nostalgia inherently fascistic? Or is it merely that fascism is inherently nostalgic?

  • Jan 7, 2022

    I’m having Deja Vu

  • Jan 7, 2022
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    ImAUsernameLike

    is “youth culture” today “soulless” or is that what you’re being sold

    Mainstream youth culture is if that makes sense

  • Jan 7, 2022
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    babylon sherm

    This is forever man. The 80s did the same with the 40s and 50s. Big f***ing suits that recalled the textile excess of post-war surplus, Reagan (a literal hollywood golden age actor) declaring a new morning for America

    Truly forever, the most famous piece of Latin literature is Iliad fanfic

  • Think of the late 90s-early 2000s IP resurrection of entertainment: all your parents favorites are back on the big screen! The Brady Bunch, The Addams Family, Mission Impossible, The Flintstones, Lost in Space, Josie and the P****cats, Scooby Doo. Everything that got shown on TVLand was brought back as big and glossy

  • Ronin

    Truly forever, the most famous piece of Latin literature is Iliad fanfic

    Lmao oh thats an excellent point, I like that

  • babylon sherm

    The 60s re-romanticised the esoteric, d***ged out, mind expanding era of the Beat poets in the 30s and 40s

    Now, this is interesting. I posed the question in the title of the thread, hoping there would be answers like this with information I didn’t know.

  • I suppose my next question would be: what will be framed as nostalgic from today (the late 2010s and early 2020s)?

  • Jan 7, 2022
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    90's R&B is just 70's Soul with more hip hop influence.

  • MyBallsAndMyWord

    Is nostalgia inherently fascistic? Or is it merely that fascism is inherently nostalgic?

    Explain please.

  • Jan 7, 2022
    Bobby_96

    90's R&B is just 70's Soul with more hip hop influence.

    90s R&B was a weird intersection between times and styles that can never be replicated again

  • Jan 7, 2022
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    Enough time has passed for Y2K nostalgia bait to begin appearing

  • Jan 7, 2022
    WealthyFriendQuan

    If you haven’t been paying attention, you’re being sold the evocative highs of the late ‘90s and early ‘00s: a reawakening of the kitschy bootleg rap tee designs in both modern merchandise and album artwork, in brands like Chrome Hearts and Ed Hardy, and (worst of all) of pop-punk and its unholy alliance with rap. Labels know how soulless youth culture is today and that, instead of assembling something new, repackaging my generation’s good ol’ days and selling it back to me and those too young to have a frame of reference is a winning strategy.

    Nevertheless, has this practice always been present in entertainment? Were the ‘70s presented as stylish in the ‘90s?

    I’m more sentimental than not, but this s*** is blatant and crude beyond belief.

    yea in the mid 2000s the 80s came back for a bit. it’s always 20 year cycles

  • Jan 7, 2022

    Just proves what the golden era was tbh