defector.com/50-years-later-is-there-anything-left-of-hip-hop

very captivating read, get past the title and actually read it tho

open the article and first thing I see is this f***ing snake

but i see the intent behind it

need tldr version not reading allat

basically saying that Hip-Hop is now just a corporate product and many of the keystone members of hip-hop who could be standing for its roots and rebelling against it becoming what is has are leading the charge to ruin what rap music originally stood for

examples given : Ice Cube one of my goats

Jay-Z
Killer Mike

really you should read it, it's a great article

That was fantastic. The writer is related to Kool Keith, pretty dope. It's hella sad that we made art and culture an afterthought, I notice that day by day. We've become more hustler driven and materialistic unfortunately.

meta modernist a***ysis by LaissezLaFlaire coming soon after they read this jawn

Kat Food by 🐐 & Last Time I Saw You by 👸🏾 - 9/1/23

Yeeaah crackers ran wild on hip-hop

Capitalism ruined it.

dont forget DEMONS

Wild this thread isn't really moving. What's also wild is this write up from the 30th anniversary of hip-hop...

villagevoice.com/hiphop-turns-30

Pretty much keeps the same tone/message as this article. Very sad to see that not much has changed in 20 years, or that things basically only got worse.

I'll peep.

wow

Jay Z really a menace

It's even more apparent when hip-hop is failing the charts when white masses have moved on back to pop, indie, and country

Hip hop assimilated...it has reached its midlife crisis. It took the corporate job, bought the Ferrari, left its family, and hit the dating apps. It found new crowds, and is still going out to the clubs, but no one has the heart to tell it that just maybe it isn’t the coolest motherfucker in the room anymore.

@edumist @FREE @Brave

"Hip hop at 50 is dealing with that cost; it has reached its midlife crisis. It took the corporate job, bought the Ferrari, left its family, and hit the dating apps. It found new crowds, and is still going out to the clubs, but no one has the heart to tell it that just maybe it isn’t the coolest motherfucker in the room anymore. It has also done the lamentably cliché thing of veering conservative as it aged. There’s a fascinating story to be mined from this mid-life crisis—but few are telling it."

pretty bold paragraph lol

And tbh 65% of us on this board are here with hip-hop because of it's assimilation

this goes into how did people get into hip hop originally.

(e.g. freestyle fellowship, outkast, & krs one tapes as a baby)

Hip hop at 50 is dealing with that cost; it has reached its midlife crisis. It took the corporate job, bought the Ferrari, left its family, and hit the dating apps. It found new crowds, and is still going out to the clubs, but no one has the heart to tell it that just maybe it isn’t the coolest motherfucker in the room anymore. It has also done the lamentably cliché thing of veering conservative as it aged. There’s a fascinating story to be mined from this mid-life crisis—but few are telling it.

this is what passes for journalism

Yeah I wonder if the norm nowadays is still just from hearing their parents blast music on the weekends

Growing up it was either r&b or southern/west coast rap all in the house

I think there are genuine real hip-hop moments that bring in new kids.

Odd Future is one of lucky moments where majority of the initial fan base got into indie/alt hip-hop with an appreciation of the artists that raised the group of Odd Future.

Now they might have turned into reddit nerds and rate your music nerds, but they at least appreciate a level of creativity and craft in the music without posting billboard numbers.

Soundcloud rap might have done more damage than good now in hindsight without any quality control of gatekeepers and how much money white suburb kids pumping into the industry

From what I’ve read one of his biggest issues is that hip hop has leaned more towards right wing idealisms

one thing i'd like him to address more in the article (he does very slightly in the section about marijuana & essential oils businesses) is that this phenomenon is not just limited to hip hop, and there's no reason to think hip hop has some unique aspect that would differentiate it from the same trend happening universally in media (the supposed organic anti-establishment roots mean nothing.... look at punk or the 60s counterculture movements).
it's not like hip hop specifically sold itself out to capitalism, something he seems to be implying throughout the article, while every other sector of media is just thriving independently otherwise. in general it's just that everything is more corporate, more centralized, and less transgressive than its equivalent several decades ago. it's more identifiable through hip hop currently for people tapped into the genre because of how widespread hip hop is in popular music and culture (at least in america), but its emblematic of a far bigger issue in general consumption