… and it was chaotic as f***.
With zero promotion and absolutely no hints she just randomly dropped her album on iTunes on a Friday, at a time when it had yet to become the go-to day for global releases.
Accompanied by 17 videos, she changed the whole game and pissed off Target and Amazon, debuted at #1 with her best sales week amidst an ever shrinking market and underlined the album experience.

She really changed the game when that digital dropped!

classic album classic era

i wish more artists did the surprise drop like this one

No Angel

XO the greatest song in existence

Woo! You will never need another lover
Woo! Cause you a milf and I'm a motherfucker

Classic by the queen

For some reason I thought this dropped on NYE or something.

Regardless though it’s an iconic album, her best one.

@op dropping facts

Top 10 album of the decade and best Beyoncé project imo

Drums go crazy

this album deserved all the acclaim lemonade gets

Self Titled was a moment

It’s just as acclaimed

truly a f***ing MOMENT

10?

Haunted is so damn good

It’s not

This album really changed the game

Boring ass song
Frank should’ve taken over the writing

Drake on Mine made me wish Bey and Drake did a collab project

yes

Lemonade is weak compared to everything else except B Day

that surprise drop was insane at the time