musicbusinessworldwide.com/sting-sells-song-catalog-to-universal-for-300m

I mean…..this dude is old,rock is dead and he’ll never make music again. Cash out

W

it's not about continuing

Damn

he wrote fragile, i’ll allow it.

Yeah but Shape of My Heart gets sampled alot (Juice Wrld - Lucid Dreams, Yung Bleu - Your Mines Still). I'm sure there's money to be made

Would all those royalty fees from samples really add up to $300m at the end of the day? I think he cashed out correctly

Not imediately for sure, but seems to be a long term investment for Universal

300 m's is a lot of money if that's what he really got. the entire point of owning your publishing is to really cash in if you get to the point where he is imo.

Yep,there’s a lot of slow but sure money to be made for Universal with someone like Stings catalog. Gotta factor sample,radio and commercial royalties into his catalog(plus the money P.Diddy pays lol). Still not a bad decision for Sting to sell tho,he could make $300m from his catalog alone but I don’t think he would live to see it.

They can’t keep getting away with this!

would do the same if I knew I only had 20 years (if that) left to live. give me the 300mill and ima just enjoy my life until I die.

Smart move by Sting

sting a legend happy for him

Juice WRLD won

AI music otw

Owning masters / publishing is overrated. Stop taking dinners with Hov. If you can get 300mil for your music cash out asap before you die. Your dumbass kids or their kids not gonna see that amount from streams or licensing songs out to films

Your Mines Still has a Sting sample?!

Ehh wouldn’t say overrated or else dude wouldn’t have cashed out with said 300m

I think I see your point tho lol like holding onto your publishing forever