Yeah but he didn't need to drop again after NLU. Drake fans and i guess drake himself felt he needed to keep dropping because his songs didn't do what they needed to do.

whole battle imo would've been a lot more interesting if drakes team didn't underestimate kendrick, the idea (in isolation) of family matters being a "red button" makes sense... but obviously kendrick would've had more to say! I guess there's the "cope" that MTG dropped suspiciously quick after FM but it was always a potential move from the guy who went quiet for a week or two.

would've enjoyed a longer back and forth honestly... with more chess behind their bars... the whole mj/prince thing was great! oh well instead we ended with two great tracks (sprinkled with some lies from both sides)

He sounded like he had more and was just waiting till kendrick got to the facts. Once that happened and TDE said good battle, s*** was over. They ain’t wanna talk about the facts. Facts got them sued for SA

I feel like the shooting at his house was also a convenient excuse for him to quit

He said je was done after hesrt tho

U thinking ©️Strategic Marketing?

How? Once blood gets spilled ain’t no one tryna rap at that moment lol

U love them conspiracy theories

yeah you'd hope so... but idk NLU was a big hitter but they should've expected something like that (pun intended), this was the whole big moment every modern hiphop fan was waiting for! it's a shame we have to discuss things as left in the vault now. just like with pusha t . :/

we'll never get a part 2 here so it's just gonna be remembered like this now... unless?

Nah I think he really got his house shot up but like, since when do rappers stop rapping after a shooting? especially big crip niggas like Drake

If he kept going u guys would say he’s dragging it

You mean like yall did to Kendrick?

Gone. Most of them in that thread on some sort of government list for what they did to try and find a daughter

Nah

Well I mean yeah, of course drake fans are siding with Drake lol. But we all knew more was needed from the scope of the battle as soon as we heard not like us.

Family matters wasn’t going to go toe to toe with not like us from a commercial standpoint. I knew that from day 1.

lowk the overall audience felt decided after mtg/nlu anyways too. i still personally think the negative thp6 reactions were v overexaggerated. (yh some of the lines were a bad look but there were other things being deliberately misconstrued)

i guess there was that angle of it just not being worth it anymore, as the mtg/nlu back to back move was pretty heavy... idk.

I can’t believe this bozo trying to theorize that the shooting was “strategic marketing” you’re a real piece of s*** @insertcoolnamehere

You people are f***ing insane

the shooting is referenced in the lawsuit itself as an anecdotal example of how drakes reputation took a hit.

Mentioning that they had to start cpr immediately before paramedics arrived.

Beef would’ve gone longer if Drake didn’t immediately make it personal on push ups

says the guy who got banned for defending drake groping a minor

I’m actually minimizing it for people making it bigger than it needs to be

It’s a pretty tame Easter egg for a losing diss track, and it just screams “I’m not over her” which is very pathetic for 40 year olds

Watch the original reactions to the HP6 when it dropped. Tons of folks thought the song was fire and that kendrick needed to respond but once the internet narrative was shifted by suspicious forces, they started nitpicking lines acting like he was throwing a white flag

Never did that fam, keep imagining what you want tho