young majid

1y

yeah I think it would’ve been hard for cole to make hits, that didn’t sound like drake songs. he would’ve done the rnb singer on the hook thing for a while

Instead he went featureless for most of his career

Don Makaveli

1y

Drake doesn't have many sons. The biggest artists of the past 10 years are Wayne, Keef or 808s Kanye-inspired

Caucajun

1y

Kanye would have felt too responsible for being the face of hip hop and stayed Old Kanye.

Wale would’ve been a superstar who fizzled out eventually.

Trap music would’ve still been huge, but IYRTITL expedited that process, so I feel like around 2019 we would’ve entered the trap era fully.

J Cole would’ve had much more a chance to be the “Drake” of that universe and his albums would’ve been packed with hits, and honestly, his music would’ve been better.

JeffersonSteelflex

1y

lowkey this lol there would be no competition for Kanye and he would remain on top.

GALAXYZ

1y

Would Wayne be having a longer run than expected?
Would Kanye's run continued after Yeezus?

How drastic would it be

whippet volverse

1y

· edited

If Ye never had Drake to compete with he probably would've got on the path to his Billionaire status a few years earlier because that rivalry with Drake is a big reason why Ye has even focused so much on rap after the year 2010

I think after Ye dropped MBDTF, he wouldn't have fully Retired, but it would have been his last true album for a minute

I think him and HOV would have gotten on their mogul path around the same time and after Watch The Throne, the only verses you would hear from Ye would be on a Cruel Summer type compilation or on a GOOD music artist's album

(and honestly I'm even being generous by still keeping WTT, because Ye himself said that Drake was the reason it was made. Stamped and certified classic, so idk if we wanna imagine a world without WTT but it could've happened)

He probably would have given a lot more push to people like Big Sean, Teyana Taylor, CyHi, and Kacy Hill and actually have a bit more time to develop them and take them under his wing as artists since he himself wouldn't be focusing on his own projects

things like YZY Gap and the Stem Player would've been a lot earlier, maybe 2014 or 15

Ye would have launched the Stem Player around the same time Jay was ramping up the launch of Tidal and together they would have cornered a lot more of the market for Hip-Hop streaming

Ye would probably be doing speakers and headphones to compete with Dre's Beats while also making Tidal the rival to Spotify and Apple Music

on top of that, if Drake wasn't around, Wayne would have run the game even into the 2020s because he just loves to make music. Wayne would have even more hits, and the gun case / prison sentence would have made him even hotter.

I think Wayne would still sign big acts because of this, maybe he woudn't discover Drake but he might find a weird kid from Florida who wants to be a rap rockstar just like Wayne was during the Rebirth era.

might seem like a reach but Wayne discovered Lil Twist and Cory Gunz, why wouldn't he sign a young XXX? If anything the pairing makes perfect sense. It wouldn't be an instant success, the world wouldn't instantly latch onto this edgy kid who made music about d*** use, violence, and depression, but over time they would respect his talent level. Not only would X learn how to move in the industry, be mentored by people like Wayne, Nicki, and Birdman, but he would also be plugged into the worldwide audience of Young Money and once he hit his stride musically, the step into dancehall and pop music would be effortless. By the time 2017 rolled around, XXXTENTACION would be essentially the crown prince of hip-hop who actually had a lot of parallels to Wayne with how early he started and how much gas he had in the tank.

Kendrick would be his generation's undisputed biggest rapper and only second in relevance to someone like Wayne

Tyler would be more popular at an early point but I think alot of Tyler's career is set in stone because he is who he is. Still banned from New Zealand, Still gets hated on for allegedly being homophobic, and ultimately still becomes one of the biggest moguls in Hip-Hop by the time he drops Flower Boy, Converse Deal, Golf Le Fleur. Only real difference I can think of is maybe his clothes become more popular around Cherry Bomb time period bc of the gap in the market with no OVO clothing.

Cole would basically have the same career

I think Nicki's success without Drake would mean an earlier rise in the relevance of female rappers

I think The Weeknd is an interesting question.. not sure where he would be

Although he's talented, Canada's music scene would be way more dry

Chris Brown would be bigger because he had less competition

especially when you factor in his relationship with Wayne, they would probably do even more collabs and maybe even tour together.

Tory Lanez pops off with Say It in 2015 and becomes the hottest artist from Canada for a good few years because the industry would embrace him

overall, rap would probably still become softer and more melodic due to artists like Kid Cudi, Ye, T-Pain, Nicki, and Future, but there would be less successful melodic rappers in the 2010s

People like Uzi, Carti, Juice WRLD still pop off like they did

I think. A$AP Rocky would have a similar career to what already happened, but just get with Rihanna sooner

Dedication 666

1y

I dont think Drake's run effected Wayne's at all tbh.

But music wise rap 2015 on would be a mess without Drake constantly dropping.

GALAXYZ

1y

amazing reply

and can def see all this happening, not sure if X would be recognized that early tho

OMEGA

1y

Future and Thug would exist. So not much would change really.

I guess no Tory, Weeknd, PND n Jack Harlow

But besides that....

BRAVE

1y

Female r&b would be the most obviously changed stylistically interestingly enough

Jbreezyondeck

1y

Something like this

Ghoma

1y

In terms of his lack of influence? Not too much I suppose. Really, melodic hip-hop was already being brought to the forefront in late 2000’s thanks to Wayne and Ye. Besides, the washed up older rappers would’ve been washed regardless.

Thing is the only notable change would’ve been like what someone else pointed out itt, the popularity of trap-influenced hip-hop being delayed. Reason IYRTITL accelerated the process due to Drake effortlessly bridging that sound with melody and mainstream properties, hence the quick adoption of trap sound.

whippet volverse

1y

where do you think Jhene is without being on the Classic track that is From Time?

BRAVE

1y

S*** man not where she is that’s for sure. But not just that feature, the style she blew up with is directly modeled after Drake in every way. And think about influential Jhene alone is? So that’s a removal of the style Jhene spread to the rest of the game, not to mention the other female r&b acts who have been directly influenced by Drake apart from the Jhene influence. Then there’s all the r&b producers whose production is often modeled after Drake production

whippet volverse

1y

· edited

If Ye never had Drake to compete with he probably would've got on the path to his Billionaire status a few years earlier because that rivalry with Drake is a big reason why Ye has even focused so much on rap after the year 2010

I think after Ye dropped MBDTF, he wouldn't have fully Retired, but it would have been his last true album for a minute

I think him and HOV would have gotten on their mogul path around the same time and after Watch The Throne, the only verses you would hear from Ye would be on a Cruel Summer type compilation or on a GOOD music artist's album

(and honestly I'm even being generous by still keeping WTT, because Ye himself said that Drake was the reason it was made. Stamped and certified classic, so idk if we wanna imagine a world without WTT but it could've happened)

He probably would have given a lot more push to people like Big Sean, Teyana Taylor, CyHi, and Kacy Hill and actually have a bit more time to develop them and take them under his wing as artists since he himself wouldn't be focusing on his own projects

things like YZY Gap and the Stem Player would've been a lot earlier, maybe 2014 or 15

Ye would have launched the Stem Player around the same time Jay was ramping up the launch of Tidal and together they would have cornered a lot more of the market for Hip-Hop streaming

Ye would probably be doing speakers and headphones to compete with Dre's Beats while also making Tidal the rival to Spotify and Apple Music

on top of that, if Drake wasn't around, Wayne would have run the game even into the 2020s because he just loves to make music. Wayne would have even more hits, and the gun case / prison sentence would have made him even hotter.

I think Wayne would still sign big acts because of this, maybe he woudn't discover Drake but he might find a weird kid from Florida who wants to be a rap rockstar just like Wayne was during the Rebirth era.

might seem like a reach but Wayne discovered Lil Twist and Cory Gunz, why wouldn't he sign a young XXX? If anything the pairing makes perfect sense. It wouldn't be an instant success, the world wouldn't instantly latch onto this edgy kid who made music about d*** use, violence, and depression, but over time they would respect his talent level. Not only would X learn how to move in the industry, be mentored by people like Wayne, Nicki, and Birdman, but he would also be plugged into the worldwide audience of Young Money and once he hit his stride musically, the step into dancehall and pop music would be effortless. By the time 2017 rolled around, XXXTENTACION would be essentially the crown prince of hip-hop who actually had a lot of parallels to Wayne with how early he started and how much gas he had in the tank.

Kendrick would be his generation's undisputed biggest rapper and only second in relevance to someone like Wayne

Tyler would be more popular at an early point but I think alot of Tyler's career is set in stone because he is who he is. Still banned from New Zealand, Still gets hated on for allegedly being homophobic, and ultimately still becomes one of the biggest moguls in Hip-Hop by the time he drops Flower Boy, Converse Deal, Golf Le Fleur. Only real difference I can think of is maybe his clothes become more popular around Cherry Bomb time period bc of the gap in the market with no OVO clothing.

Cole would basically have the same career

I think Nicki's success without Drake would mean an earlier rise in the relevance of female rappers

I think The Weeknd is an interesting question.. not sure where he would be

Although he's talented, Canada's music scene would be way more dry

Chris Brown would be bigger because he had less competition

especially when you factor in his relationship with Wayne, they would probably do even more collabs and maybe even tour together.

Tory Lanez pops off with Say It in 2015 and becomes the hottest artist from Canada for a good few years because the industry would embrace him

overall, rap would probably still become softer and more melodic due to artists like Kid Cudi, Ye, T-Pain, Nicki, and Future, but there would be less successful melodic rappers in the 2010s

People like Uzi, Carti, Juice WRLD still pop off like they did

I think. A$AP Rocky would have a similar career to what already happened, but just get with Rihanna sooner

BRAVE

1y

Female r&b would be the most obviously changed stylistically interestingly enough

BRAVE

1y

S*** man not where she is that’s for sure. But not just that feature, the style she blew up with is directly modeled after Drake in every way. And think about influential Jhene alone is? So that’s a removal of the style Jhene spread to the rest of the game, not to mention the other female r&b acts who have been directly influenced by Drake apart from the Jhene influence. Then there’s all the r&b producers whose production is often modeled after Drake production

Kee

1y

Honestly I argue that Chris Brown would actually be the biggest artist of this generation, because tbh when Drake came out with So Far Gone with a sing-rap style.

It completely blurred the lines between R&B and Rap, which leads to the fact that Chris probably would've never meet Tyga and make the same type of music he's been making for the last 9 years.

Kee

1y

The Rihanna incident still would've f***ed many opportunities, but Chris' music discography would've completely changed.

But around this time, he would've found a great mentor in someone who was really good at R&B and Pop at the time.