are they trying to pull another one over existent platforms like they did with Snapchat using Stories?
If TikTok gets in fact banned in the US it's gonna skyrocket in users.
a big part of tiktok is absolutely about clout. maybe not the ig type of clout but a decent amount of people use trending sounds to get more likes and views
the layers below the very top and those trying to climb are about having fun tho i agree
i think this will fail bc you dont need an account to use tiktok which means easier access for kids. dance trends are generally the biggest videos on the app which means ig is losing out on the biggest audience