I mean, not really. Adele does very little marketing and promotion but she’s still touching a million in pure sales.

Drake would benefit from physical sales as well but he’s too stubborn to use them

At the end of the day, all they’ve ever been is the number of how many copies your album sold. That’s it.

Anyone could buy a copy of an album, play it once, and never play it again. But the sale still counted.

Streaming measures a different metric, which is why I think it should be looked at and judge differently

Because he knows they're just a gimmick. He can sell his fans vinyls and products another time, he doesn't want to use it just to inflate his numbers and never ship s*** like Travis does. Adele does a s*** ton of marketing lol wtf u talking about, maybe it's a bit more subtle but she's a f***ing popstar

Adele literally releases her music and disappears off the face of the planet.

Physicals are not a “gimmick”, I don’t get how we’ve reached a point where art is being seen as a digital commodity only. That’s ridiculous.

streaming is a much more important metric simple as that

its the best data the music industry has ever had in terms of live-on-demand consumption amongst the masses.

its like if massive retail clothing stores such as H&M had live data on a daily basis on how much their shoppers wore certain pieces of clothing to the exact number. Imagine having that data, it would be nuts. But they still live in the "CD Era" where if someone buys a pair of jeans, they have no idea how many times those jeans got worn or if they were never touched

Taylor comfortably outstreams Drake.

Because in that industry it really doesn’t matter if you wear a pair of jeans once or one hundred times, as long as the sale was made the store literally could not care less lmao

Artists also would much prefer all of their fans to buy a real copy of an album because they get more direct financial gain from it than they’ll ever see from streaming. Any artist will tell you that.

It’s an important metric for sure, but it’s a different metric than pure sales and I don’t think the two should be conflated.

Also, you’ll notice that the biggest artists are also the ones who still can do numbers with pure sales. That’s not a coincidence whatsoever.

In what reality

it's like talking to a wall..

She literally had more streams than him last year and they in here saying Drake gets more plays than anyone

It’s not, you’re just viewing music as content only and refusing to understand what I’m saying.

Both metrics are important but they’re two different metrics and should be acknowledged as such

Also, those top three artists all do numbers in pure sales and Drake is the only one too stubborn to do that in 2023

not true at all, having strong streaming metrics equals strong on-demand consumption which means you can properly plan for real money making ventures such as merch or tours

how many artists do we see flopping on tours not selling out arenas (fiasco with travis tour where resellers are losing money cus no demand to sell out the arena's at multiple dates).

live-on-demand consumption shows your exact marketing potential to the decimal, its literally the golden goose egg for marketing. Every day you get an update on the exact amount of consumption you have for your product and services, where the consumption is located, the age group, gender, etc.

Imagine you released an album, you sold 500k vinyls/cd's in january and you try to schedule a tour 6 months later, you dont really know the exact consumption of your new album to properly plan for a tour as you cant track vinyl plays after a purchase and how much its being consumed.

You need to remember in the 90's/2000's consistent CD sales were a thing, where artists were consistently selling cd's every week for a year for a new album which showed the best consumption metrics for their time. Currently, CD/Vinyl sales are front-loaded and drop off a cliff after the first week, theres a reason for that.

We're talking about on album releases

(she's also been the #1 streamed artist almost every day this entire year)

KTT acting like she isn't a streaming giant will forever be hilarious.

Midnights has the biggest debut in Spotify history.

Nope, it's behind Scorpion and CLB actually

you're thinking overall streaming week debut which accounts for Apple Music.

Taylor has the biggest on spotify, but not for the first week OVERALL streaming in the US which CLB and Scorpion hold

@ANTI

The other largest streaming week holders for albums were the debuts of Drake’s “Scorpion” (745.92 million; 2018) and “Certified Lover Boy” (743.67 million; 2021), followed by Taylor Swift’s “Midnights” (549.26 million; 2022) and Drake and 21 Savage’s “Her Loss” (513.56 million; 2022). The record replaces the previous fifth-place record-holder, Lil Wayne’s “Tha Carter V” (433.02 million; 2018).

Taylor is a global streaming giant, but in the US she is behind drake. Midnights streamed the same as Her Loss in the US basically. didnt even get close to CLB or Scorpion

mf really said physical albums and vinyls are gimmicks

All of this is true. I never said it wasn’t an important metric.

All I’m saying is that it’s a different metric than pure sales and the two shouldn’t be conflated.

Streaming isn’t more important than pure sales and vice versa. They measure two different things.

Like how did we get to this point bro

Music is so much more than just digital content

Naw the way Taylor was using those vinyls were def gimmicky

Comparing Taylor with anyone in 2023 gotta be a setup