Are you having a schizophrenic episode right now bro? Should I call someone for you?

let him cook

"Nobody knows how to break music right now" executives saying that like its not their job to figure it out

I was doing street team s*** for f***ing Thank Me Later when half this forum was literally 8-12 years old, f*** out of my face with your dumbass presumptions

No handouts

Tik Tok and curated playlists being the way to break new artists is unhealthy. Especially for Hip Hop. A genre where great albums made you a superstar. Not just a trendy single.

New York still running hip hop

Bring back artists ability to drop free music

isnt that their job lol?

Fr lmao, tf we supposed to do about it

They haven’t heard me yet

she just got new management

twin what’s going on?

The only other artists I can think of with massive success that have come up in the 2020s are pop smoke and baby keem

it’s a copypasta

we been here too long

is pinkpantherss not bigger than ice spice?

How I blow up if I’m not a hot girl, y’all?

Keep saying it

The death of monoculture makes it almost impossible to truly break new stars in entertainment. Most ppl thought it was talent that did it in the past, when really that was only a small piece of the pie. The stars you loved growing up were talented…but also it was easy to condition you into believing they were as such. There was a finite amount of ways to consume music and if you monopolized that, boom there’s your star.

There’s nothing to monopolize in 2023, and there in lies your issue. Also, because social media is what it is…the facade, the romanticism of the big time superstar musician is gone. The allure is gone.

It’s ‘easy’ to create a star when you can throw them on radio, on 106 and park, on TRL, and condition the masses into thinking this is the next star.

Much harder to condition an audience when everyone is watching one of thousands of streaming platforms and when they listen to music it’s via a playlist on one of a billion different dsp’s and that’s IF they’re listening to music and not a podcast

So like, unless you can find a way to unify the consumer, it’ll only get worse

It’s not like the talent isn’t there. The talent is there and more readily available than ever before. Finding talented, interesting acts has never been easier

But selling said act to the consumer has never been harder. What’s the motivation for someone to listen and invest their money into a new act?

tae rackzz is right there

Funny you would say that because as I was reading all that I realized that I'm 22 and have been following music blogs since 2007, literally seen all the current hot artists come up from being nothing
You got nearly a decade listening to and covering this music s***? You ever had a twitter account with thousands of followers because of you sharing your two cents on music? You get reached out to by heads at Universal when you were 19, asking if you would be interested in helping them find new artists?
I was doing street team s*** for f***ing Thank Me Later when half this forum was literally 8-12 years old, f*** out of my face with your dumbass presumptions
This is my second account for f***s sakes and it's twice as old as yours, been on KTT for nearly 4 years
Sit the f*** down child

there are more interesting new artists than ever

Name some