Thanks for reminded me

got u bro, grabbed some bougie craft cannabis over the weekend

remember when people said 'damn the next two months gon be dry without any music / drake related stuff since the album's only done 75% ?????

Drake said "yeahhh?? watch this" lmaoooo

makes sense there could be some clues about it, s*** like this takes a few months to put together

this is actually quite interesting, i always wondered how spotify was getting paid to promote garbage like Sabrina carpenter and Billie Eilish (sorry not sorry)

so it's basically cheaper for spotify to let the user listen to certain music, their algo will push those songs heavily because that's a better margin for them.

Tf going on?

right, wild honestly. atp, im all for whatever moves he making now, fk it

drake owns his entire catalogue and he has 1 album left on the deal which will be the pnd throwaway project lol boost his own artist and peace out

Growing pains 😈

This also explains his reluctance to post and promote the 100 Gigs songs on his IG after they got taken off IG.

#TeamDrizzy STAY STRONG!!!

The whole theme for Drake's side of the beef was he was letting Kenny dig his own grave and Drake was going to bury him in it.

We just didn't realize Drake was going for bigger fish.

@RangerFan9903 @Delete1 @fuego @WINTER we got a GC going wish yall would be apart of it with me , @yesssirrrrrrski , and @LongLiveHipHop

Here's a summary from Reddit which might help.

Yes, this is an actual option Spotify offers. You'll take basically nothing in terms of payment for whatever streams get pulled and in return, they'll give your song an insane boost in terms of playlist placements and algorithm recommendations/auto play.

Many people in TikTok posted about them playing random playlists and then having NLU come on out of nowhere or Spotify playing it next after they didn't put it in a queue.

I'm sure some of those videos are still on TikTok but of course, no one cared back then.

I'm just glad Drake hate has once again overshadowed Kendrick's actual music lmao

Drakegate lmaooo too real

oh nvm

I feel like people will get their jokes off tonight but I hope there's some logical discourse about this on various platforms.

I think Drake and UMG are going to settle and they give him what he wants

I was like oh shi it kinda fits lmao

That might be what happens because according to the filing, he owns all his masters, has fully recouped the $400M they gave him and only has 1 album left on his deal.

My guess is he'll want out of his deal but I wonder what else he'd want.

if this goes into a full fledged lawsuit this could be pretty huge