Teal_

5y

the flavor, soul and charm

MM6 Moka

5y

Yeah but it also refers to those white kids who keep blasting sicko mode at McDonald’s workers

deleteduser2863

5y

Made rap more melodic and musical

hot pancakes

5y

Well change is a subjective word in this sense. One could argue helping Kanye get signed in essence changed hip hop because what Kanye did after

A more literal example is Young Lean, who changed the sound of underground hip hop (for lack of a better word) with the creation of cloud rap/SoundCloud rap

Rick Rubin produced a lot of hip hop in the early to mid 80s, and that was when hip hop was in its infancy, so he likely did help with the rise in popularity of hip hop, due do his production at the beginning of it

DonutHole

5y

You're confusing hip hop the artistic/political/cultural movement and the rap industry.
the industry actually even in the beginning with def jam made decisions that went against hip hop look up what Russell (co founder of def jam) thought of the funky electro music elements that were introduced by afrika bambata

He didn't like it and preferred boom bap and rock samples (Rick rubin the other Co - founder) ... def jam in the 80s made hip hop shift from melodic/funk music (James Brown samples for example)

Listen to the first ever hip hop song recorded under Sylvia Robinson's
label (without her there wouldn't be no hip hop no where thus her nickname "the mother of hip hop")

Fun fact she CO-wrote the song and played several instrumentals

• Hip hop is for the streets as in what the kids are creating in inner cities with the means they have or not (beatboxing being birthed as a result of creative black/Latino youth not having proper music equipment)

• Labels cherry pick what they like and call it culture, so there's a mutual exchange, the streets adapt to currents trends set by labels (in order to be "put on" set by the streets (idk if that makes sense lol)

Everything that is made to be more succesful is to appeal to white people, Rick rubin was allowed to introduce those rock samples in hip hop cuz the rock crowd was a pain in the ass

• They were the ones protesting disco music (a black art that also heavily was featured in lgbt subculture like the "ballroom scene")

"White people" are important in hip hop for consumerist reasons not cultural reasons

hot pancakes

5y

I’d argue there has still been import changes sonically, which you can equate to cultural changes, depending if you count a given sound shift as cultural importance.

Mike Dean, for example, was a pioneer of the southern rap sound, producing for geto boys, Scarface, and other artists throughout the 90s

And I think we would both agree the southern rap sound (aka “dirty south” sound) turned into Trap music, which has been absolutely culturally important

So to say all white people have done is be consumers is reductive in a sense

Giveuswhatweneed

5y

mike birthed the southern sound now?