Was that Drake?
That’s who I recall doing it tbh back in 2010. Before that everyone traditionally did three verses per song unless there was a feature.

yb

What a good boyo

Soulja

Slug
So what's the definition of the "3:16", huh?

Murs
It's my birthday, fool: 3-16
Plus the formula for every rap song that you sing

I would say 50 cent