exactly

not fox news

Could have easily been a instagram post. Would probably have more reach.

This is calculated to reach a certain audience.

Stay woke 👀

ye and his goal of getting his product to the most people possible will always be funny to me when he/his collaborators price the items as they do lol. don't get me wrong the hoodie is burly asf and worth the money for sure, but most certainly not for "everyone"

yeezus energy

I’d say he doesn’t need to do this but s*** the sales climate music is rough so maybe this is the way now lmfao

do what

There’s a whole thread on reset era about it! Great read

resetera.com/threads/kanye-x-gap-collaboration-will-have-you-rummaging-through-garbage-bags-for-clothes.620256

Rollouts like this

Nah this cringe as f***
Massive L

respectfully, craig kettleman, idk what resetera is, nor am i interested in finding out.

is this really a controversy lol

omg true
how will ye recover

It’s where degenerate gamers discuss games and react to social issues and news

I doubt he did this to promote music, it just happens to be in the middle of him gearing to release music. It's mostly him bringing attention to yeezy gap. he didnt have to do this interview but it will bring more attention to yeezy gap

The controversy is just this one tweet btw

are you a member

Of course!

He did it for the aesthetic. All that innovator, outside the box s*** is just fluff. How does this make easier for people to pick out what they wanna buy?

would love to hear Ye's entire thought process on why he chose to do this lol. not just because it's different or boundary pushing or whatever he said in the interview lol. is he trying to replicate goodwill bin hunting?

People mad saying he's insulting the homeless is peak liberalism lmao

Kanye dancing for these crackers is sad.

in this house we don't insult the homeless we ignore them until they die 😤