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  • Oct 8, 2025

    ok

  • Oct 8, 2025

    They been playin nerdy with them bots

  • Oct 8, 2025

    Zack Bia ruined Yeat

  • Oct 8, 2025

    Drake could be the reason why Yeat became a star due to funding, cosign and connections and he is now having to rely on Yeat to get another hit with 'Doghouse' - interesting, it would be similar to how Kendrick uses Baby Keem to target Gen Z without watering his legacy brand down but much more covert and indirect

  • Oct 8, 2025
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    edited
    Gosh

    Makes sense why everyone involved has this weird alliance to Drake

    Drake literally has to pay people to support him

    That's a rather uncharitable interpretation. Seems more like helping out someone you're already friendly with.

  • Oct 8, 2025
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    edited
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    1 reply
    eye contact

    vertical integration is a specific phenomenon that involves the acquisition and control of a significant portion of the chain of production so that production of the final commodity occurs using goods derived from complete control of the private owner

    drake having a vertically integrated system would theoretically involve drake owning a label for artists, a studio and equipment for them to record in, a venue for them to perform in, a media company for them to be promoted with, and/or a factory to produce his label's own merch and physical music.

    him having investments and control in his own labels and leverage in other labels is simply a phenomenon of founding ownership and stakeholder ownership

    Vertical Integration isn't always used in an all or nothing context tho. I've seen the term used when companies like Apple bring incremental aspects of their IP in-house too.

  • Oct 8, 2025
    ThatGuyChike
    · edited

    Vertical Integration isn't always used in an all or nothing context tho. I've seen the term used when companies like Apple bring incremental aspects of their IP in-house too.

    of course, but thats not what OP's making describing still

  • 666 💢
    Oct 8, 2025
    SignedTwice

  • Oct 8, 2025
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    1 reply

    makes sense cus why else would drake keep working with yeat atp?

  • Oct 8, 2025
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    1 reply

    Does it really matter

  • Oct 8, 2025
    SignedTwice

    I clicked on this wondering why the s*** wouldn’t play

  • Oct 8, 2025
    Free YoungBoy

    I don’t think BNYX is a good producer

  • Oct 8, 2025
    Corporate Mór

    It's fingers not hands

    Drake is just out here finger banging a bunch of pies and nobodies saying anything?

  • Oct 8, 2025
    splice

    makes sense cus why else would drake keep working with yeat atp?

    IDGAF was the 2nd best streaming song off of FATD so it does make sense

  • radiosonde

    Does it really matter

    No but this is a music forum and this is music business news others haven't picked up on