Everyone here is in agreement that it would be nice to get a traditional rollout, but it’s evident after like 5 projects, that s*** is done with for Drake. He does not care about it anymore. The self promotion is as good as it will get at this point.

I’m talking about the whole “stop complaining cause you’re gonna listen” bs. I’m tired of y’all doing that. It’s all or nothing with Drake stans in general. Not saying you are one but it’s a recurring thing ITT

I never told you to stop complaining because these are all valid concerns. My point is that if the fans are going to listen regardless, what is the point in doing a traditional rollout if you’re Drake? There is no incentive in year 14.

This mid drop yet ?

Well to be fair, HNVM didn’t do the numbers his other projects did because it was a surprise dance album that no one was expecting.

Still if he would’ve done a weeks worth of promo and told everyone it was a dance album, it likely would’ve done double the numbers.

I just have a love for the art form. It’s a lost art that I miss, that’s all. We were even discussing the 10th anniversary of HOWGH earlier on this site and the whole lead up to NWTS made everything feel special. I just miss that s*** with huge artists

Damn this Thursday is gonna be so damn disappointing come midnight

I wish he talked about HNVM a lot more after. It’s such a good album that I wish we got so much more out of it.

There’s a strong chance it would’ve done better with a legitimate rollout.

There’s also a strong chance CLB never does 600K first week if there wasn’t a three year buildup to it and it was just a random surprise drop like HNVM

That’s why I applaud Travis a lot right now because he’s doing everything in his power to make Utopia an unforgettable moment in time

FATD is definitely gonna do great numbers though. Especially with him being on tour, rap not having huge releases, etc. I just wish there was more info on the album like at least a single or some s***

I have a theory on why he has changed since scorpion and it has to do with the fact that he couldn’t release an album without a messy rollout muddled with nonsensical beefs. I’m fully convinced drake is doing this stuff on purpose so no one in the industry can gauge when he’s actually dropping.

Right I’m trippin but my thought was like anything in general in regard to release time tampering between ye and pusha

Surprise drops rarely ever do big numbers

I feel like that s*** is gone, unfortunately. We live in microwave society & I feel like all anybody even cares about is the first week of an album drop then fans are immediately asking “what’s next?”.

It’ll do great, but I don’t see it doing 600K+ if it’s just a day of reveal

Exactly, but someone said Drake can do a surprise drop right now and sell 600K+ first week. We were telling him that isn’t really the case anymore

Every major rap album release the fans are calling it trash or classic before they even finish the album. What is the incentive for a rap artist to actually put time in a rollout if that’s how it’s received night one?

You’re not wrong there at all unfortunately. But that’s why I look to Drake, being the hottest act in music, to shift paradigms I guess

Yeah prob not, but considering people know it’s coming and it’s not really a surprise drop it would def do more than HN. Maybe like 500K ish.

Idk I think it honestly will but we’ll see. Like I said, I could give a rats ass about numbers. I just want the music to be good.

I really just don’t think so. Look at how well jimmy cooks did as a song by itself. Because that song is the expectation from a drake album.

I could be very wrong but I’m not sure if a traditional rollout would’ve helped HNVM. That album was always going to be forced to stand the test of time in my opinion.