NETFLIX DOC COMING SOON

If he started a PROPER rollout right now, he could easily do numbers and would be relevant. All he needs is a great single, good video, no bullshit tweets, and a great album and people will love him like they did in 2016 again. He just doesn’t want to do any of it so he’ll always be in this stage in his career

He's not really someone who cares about music for commercial sake. He's making music that he wants, not what you do. If he cared for popularity and relevance in charts he wouldn't have dropped JIK over Yandhi or done controversial stuff like endorsing Trump or made comments about slavery and stuff.
I am not sure if he would reach the same commercial peak even if he wanted to now due to the damages he's done to his image but he can still do much better and give a tough competition to the 'relevant' artists of today.

I've never believed this because it's very obvious that Kanye does things around album releases to boost relevance in hopes that it'll boost sales. He doesn't believe in bad press. And he's said multiple times over the past handful of years that it does bother him that he doesn't hear himself on the radio anymore. He cares, probably a lot, and he tries to do everything he can short of sacrificing his artistic vision.

DND: WTH CHLD ON THE WAY

He really needs to switch his PR companies if that's the case (which he has shown disdain towards by saying no one can manage him). He's not really helping his case by the antics he pulls. Honestly, I can't even comment properly about him considering his mental temperament. I don't know how a person who has bipolar disorder's brain works. Is it like an alter-ego or something cause he clearly takes actions which contradict his intentions in this case. I made my comments based on his actions, not intentions as I don't know much about him pre-2020 as I started listening and following him last year only. Honestly as much I would die for to listen to his new music, I won't be mad if he retires or atleast leaves the limelight for a few years for getting treated, the Dame Dash Doc did show he needs a lot of care which he didn't seem to get among those peers.

If you're fan of the guy you know he can come back whenever he wants. MBDTF was a conscious decision to get to the top of the game, and it worked. 2018 was a conscious decision to make hits, and it worked. He's still Ye, he still has the sauce.

Something a lot of Ye fans and rap fans don't understand is that his post 2016 music is very popular. Songs like Reborn, Ghost Town, Follow God, All Mine etc are quietly continuing to rack up a ton of streams.

People spin TLOP and Ye like they released yesterday, I see many posts about those two records. And like you said, some stuff off of KSG and JIK as well.

that’s what i will never understand...

why kanye why

I be telling people on here he sold on purpose, but they say I’m crazy...

How you explain not dropping new body

damn this,

Never got the Ye hate. It’s cool for what it is

F*** no. Everybody out right now wouldnt be s*** without cuz

LOOK AT THIS IMAGE AND TELL ME THE KANYE ERA IS OVER

WE GOING PAST THE MOON BOYS. DONDA SOON GAP SOON UTOPIA SOON PUSHA T SOON, GOOD MUSIC SOON REAL MUSIC SOON GO2DAMOON MV SOON

The infamy is quietly strengthening his legacy and would/will make a great comeback that much sweeter

Been over since sacramento rant, could come back though

He also needs to actually drop albums too

As far as swaying the direction of music, it's significantly less than it was from 2004 to around 2016. No doubt about that. As a pop culture icon, he's arguably at his peak, but not in a good way.

the door is open for him to come back and take his throne back if he puts in the work and has the focus, but I don't think he ever will. Ye era destroyed his reputation and for the first time didn't have the music to match the controversy. JIK and Donda era were even worse, the latter cementing his current image as a washed-up psycho who lies about releasing music to get publicity.

He needs a Power-level comeback to change things, and I don't think he has that in him anymore.

In terms of making classic projects, it’s been over for a good while lol

JIK probably had the biggest “era” of anything since MBDTF, the Sunday service run and the movie were very significant, 2 videos too

October - December

JIK era began in like January of that year with the SS performances wytb