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  • Jan 9, 2022

    "According to MBW’s calculations using MRC’s numbers, ‘catalog’ records accounted for a stunning 82.1% of total recorded music consumption in the US in the second half of 2021.
    You know what that must mean: ‘current’ records made up just 17.9% of US music consumption in the last six months of 2021… or less than a fifth of the market.

    What’s more, total consumption (that’s sales plus streams) of ‘current’ music actually fell, in real terms, by 37.4% in the second half of 2021 compared to the same period of 2020."

    musicbusinessworldwide.com/over-82-of-the-us-music-market-is-now-claimed-by-catalog-records-rather-than-new-releases2

    Crazy.

  • Jan 9, 2022
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    4 replies

    This is proof that new music isn’t hitting the same. I blame gunna for dropping weed plates like ds4ever and Wunna

  • And yet Youngboy still thrives. Clear indication he’s one of the biggest factors in music right now

  • Mmm Hmm 😆
    Jan 9, 2022

    i mean.

    Home cooked meals will always beat fast food any day sooo

  • Jan 9, 2022
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    1 reply

    What are catalog records?

  • Jan 9, 2022
    ChrissyTheBlack

    What are catalog records?

    Catalog’ music in MRC’s eyes counts as anything released over 18 months before a consumer made a purchase and/or pressed play. ‘Current’ music is in the inverse: any music released within the prior 18 months of the moment a consumer made a purchase and/or pressed play.

  • Jan 9, 2022
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    1 reply

    Isn't this to be expected, considering there's more old music than new music. I remember last year the report was like in 70% range or sum

  • Jan 9, 2022
    Oblivion X

    Isn't this to be expected, considering there's more old music than new music. I remember last year the report was like in 70% range or sum

    Across the entirety of 2020, says MRC, total album consumption (TAC) of ‘current’ records amounted to 269.3 million.
    Across the entirety of 2021, says the org, the equivalent figure amounted to just 228.1 million – a year-on-year decline of 15.3%.
    Yet in the same 12 months of 2021, total on-demand streaming volume in the US increased 9.9% YoY to 1.13 trillion. And total album consumption (TAC) saw a YoY increase of 11.3%.

    TLDR: No, people are streaming way less new music than last year even though total music streaming increased by whopping numbers

  • Jan 9, 2022

    Good God Almighty

  • Jan 9, 2022
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    edited

    this data is really interesting as hell. it’s really hard to point at something other than the perception of new music’s quality when virtually every big name has dropped new music in the last 30 months

  • Jan 9, 2022
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    1 reply

    People move on quick. Look at Family Ties. It popped for two months got a Grammy nom and now everyone forgot about it.
    Most new music/singles only last like a month on the radio then get forgotten

  • Jan 9, 2022

    Crazy how this is happening simultaneously as my love for new music is dying, this fast food era really sucked the soul out of music. None of if feels significant anymore.

  • It’s just the old heads stuck in they old days

  • Jan 9, 2022

    if we being honest more people wanna play an album that came out 5 years ago that they already love (like TLOP, Blonde, Views, Ctrl, etc)

    than a new project that has to grow on them

  • Jan 9, 2022
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    1 reply

    Why listen to modern stream baiting songs when there is a 1,000 album backlog of 10/10 projects out there?

  • FREE 💜
    Jan 9, 2022

    This actually makes sense because back in the day people didn't have as much old music available to them they were limited to what Oldie stations played and hoping a record store had a good selection.

    This isn't really music quality it's music availability but "Wrong generation" types already started ITT

  • FREE 💜
    Jan 9, 2022
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    1 reply

    Music is tied to experiences so like movies people lean to what they know over what's new.

    People would rather bump a song they lit they first joint to then make new memories and find new songs

  • Inb4 thread turns to capitalism being at fault

  • Jan 9, 2022
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    1 reply
    FREE

    Music is tied to experiences so like movies people lean to what they know over what's new.

    People would rather bump a song they lit they first joint to then make new memories and find new songs

    Older people will always yeah. It seems like now though instead of making their memories to new tracks younger folks are doing so to older tracks maybe

  • FREE 💜
    Jan 9, 2022
    DZE

    Older people will always yeah. It seems like now though instead of making their memories to new tracks younger folks are doing so to older tracks maybe

    No young people are the same and the older tracks are 18 months old so it's skewed anyway.

    I'd be interested to see further breakdown

  • Jan 9, 2022

    what are the historical numbers in this scenario?

  • Jan 9, 2022

    I mean people don’t like to really appreciate s*** until it’s old so…

  • Jan 9, 2022
    SHAQUILLE

    This is proof that new music isn’t hitting the same. I blame gunna for dropping weed plates like ds4ever and Wunna

    I blame u

  • Jan 9, 2022

    Plenty of great music coming out all the time. Tons more great music already out there

  • Jan 9, 2022
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    2 replies

    It’s not because “new music sucks”

    Streaming has made every decade of music more accessible than its ever been.