This is all about strategy. I hope this doesn't get taken down or merged because I believe it's things like this that make KTT great.

PRINCIPLE 1: Timing

Let's talk about the timing of the tracks. Forget about the contents and the bars. Just look at how they were released and the strategy behind it.

Like that. We're going to hop on a feature of one the biggest rap songs of the year. A song so good and inescapable you will be forced to respond. We will draw you out

Drake responds with pushups, a great rebuttable. He then drops Taylor Made afterwords, which would prove to backfire in the future.

Kendrick (and this is very important) takes his time. He sits on Euphoria. Drake even memed him out with his countdown clock, telling the world Kendrick doesn't have anything to drop and has already lost.

6 days later Euphoria comes out and it's a massive hit. It's even competing for a spot on billboard.

You respond by dropping family matters. I immediately shut it down with meet the grams. We're just looking at things from a strategic point of view. Forget about what songs are catchier, bars. The general public thinks this is what the beef is about but it's not. At all.

You dropped your proposed bomb and I immediately block it.

Not only that, but I doubled down and dropped a west coast anthem. A song that is definitely going to move. A song where people are going to dance and mock you while doing it.

THE VERY NEXT DAY you drop Heart 6, which many believe was a dud.

Remember what we said about Euphoria. Kendrick took his time to drop Euphoria, he didn't feel rushed or pressured at all. Kendrick has been dictating the pace and timing. Drake has been moving exactly how Kendrick has directed him.

One of the main criticisms of the Heart 6 is that it doesn't pack a punch. If Drake had given himself more time he definitely would have came back with a deadly blow. But no, he succumbed to the pressure because he's never been in control this entire battle.

----------------------------------- Here's the point

This is the overarching thing Kendrick and his team want people to understand.

How are you the supposed King of rap, the best rapper, the greatest rapper...when you don't know how to battle. You're an imposter. This is something EVERY SINGLE great in their field is a master of.

If you're the greatest, if you're the Caesar of rap, if you're the Jordan of rap...then YOU should be dictating the pace, so why aren't you?

Nothing the enemy does should influence how you move, why should it? You're always in control.

Drake failed here. And it's clear

You know what a goat or a vet would have done? They would have waited 6 days and crafted a better response. Kendrick was always moving at his pace, Drake was being pulled to move at Kendricks pace. Because he didn't dictate the pace, he rushed to respond and began to retreat and sounded defensive in his latest song. That's why Kendrick is letting up. Why keep going when the enemy is retreating. If he's retreated let him retreat, if he decides to swing then we'll respond and put him back on the ground.

This is a war of strategy not just one liners and hooks. Why is it a war of strategy? because this is what Kendrick stands on. Go over there and make people do the Toosie slide, this rap stuff? You're not built for it. And we're tired of you pretending you are.

Principle 2: Reputation

Now lets talk about the contents of the music, not just the timing of it.

Here's what I keep harking back on. Drake is being completely outclassed in terms of strategy. It's making him look like a fool, and he's completely aware of it. Regardless and anything he's saying.

It doesn't matter what Drake says. It doesn't matter if what he's saying is true.

NONE of it matters.

Kendrick understands this. For the past decade Drake has built up a terrible reputation. And Kendrick has maintained a great reputation. This is just fact. Regardless if you think either of them are deserving of said reputation or not.

I see some people talking about "Kendrick didn't respond to anything Drake said"

He doesn't have to. Because people don't care. Everyone is looking at you upside down because for the past 10 years you have PUBLICLY created the image of yourself as someone who shouldn't be trusted.

You sleep with your friends girls behind their back. Woman who reject you, you make it a point to diss them in a song on one of your albums...The only thing you seem to brag about is how many girls you're sleeping with and how much money you make...

Now some of you will go "yeah but Kendrick cheated". Well yes, they all cheat. 90% of the industry cheats. And Kendrick however made a whole album dedicated to how messed up his actions were and how he's suffering from them.

The fact that Morale came out makes me believe that it was apart of the long game for Kendrick. "He's going to come at my character, here lets drop an album that cleans that up a bit".

And like we said earlier, even if the allegations about Kendrick being a woman beater are true, NO ONE is going to care much if it's coming out of Drakes mouth. And we can see that that's holding up. Yes it's causing some concern but in public opinion it's only the Drake stans that are yelling the loudest, especially with no substantial proof.

----------------------------------- Here's the point

If you're the King of rap...you should be respected. You should be able to say something and people should be able to take your word for it. This clearly isn't the case with Drake. People do not trust him, they do not like him.

Even if what he's saying about Kendrick is true and Dave is the father of one of the kids...This beef just pointed out and highlighted that Drake does not and never has been able to move the masses with his speech. Public opinion is still with Kendrick, and it's overwhelming.

Even if Kendrick is totally lying about everything, he just proved people will completely trust his word over Drakes.

Again I go back to the war a***ogy. If you're the Caesar of rap, if you're the Jordan of rap then you should be feared and respected. But when you come out and make a song people clown you instead.

This is the goal of Kendrick and his side. It has NOTHING to do with bars. Absolutely nothing. They're saying bro, go make everyone dance. This rap stuff...you do not belong here. These people don't respect you, what are you doing.

This is the sad part about all of this. Drake has been moving this way for a decade and has had no foresight that his actions, how every decision he was making, was going to end up being his downfall.

Kendrick teams knows this and is using it against him to perfection. And there's absolutely nothing Drake can do about it. There is absolutely nothing Drake can say over a instrumental that will change the reputation he's built for a decade.

So we're seeing that Drake is being embarrassed on two fronts in terms of strategy. He's lost the battle in terms of timing, and now you can clearly see his own reputation is neutralizing him.

Principle 3: The aftermath.

Only time will tell, but Drakes images been dragged so bad that he's actually on the verge of being canceled. If he hasn't already.

Not a general cancellation, but cancelled in hip hop.

People aren't going to want to work with him.

8 months from now he can't hop on a Sexxy Red feature talking about "shake that a** for Drake". He will be clowned and shamed.

Every time he looks for a feature he's going to wondering if they actually mess with him.

After all of this... can Drake ever drop another dance hall record in light of all these colonizer allegations? Can he switch ethnicities and drop a UK drill record?

No he cant. At least without a massive amount of push back.

At the very least, the way Drake operates in hip hop has been incredible compromised which is EXACTLY what Kendrick 's team was trying to do. He can't move like he once moved in the industry as easily as he did.

Kendrick wont have these same issues. In fact this rap beef has completely put him on top, in my opinion. Everything I just mentioned about Drake is almost the opposite with Kendrick.

Kendrick completely denounced the industry during this beef. And Kendrick isn't really a feature artist. He doesn't need any industry push or help. And everyone who messed with Kendrick will continue to mess with Kendrick.

I know it's a long write up but that's it.

I see people talking about this beef like "oh but this song had a better beat, and no this one is cathier"

It's not about that at all. It's a chess game, and Drake was checkmated.

Oh no they going out sad

Somebody get Top on the phone, the mid steppers writing essays

Nope

what don't you agree with. what point is wrong ? go on, let us know how knowledgeable you are about rap beef.

Here is why Drake is completely outclassed: misinformation bars for hot take Twitter pages

one rapper is giving us bars and adressing s***

the other one keeps deflecting and pandering to social media haters

I’m a rap fan, I have my winner

swallowed on an empty stomach or did you eat breakfast?

misinformation ?

all I did was recount what happened. I didn't add any new facts or anything.

I look at technical prowess.

Kendrick runs laps around Aubrey & that's evident.

glad im not the only one that wrote a long ass post about this

Yep and more people are waking up is hilarious to see in real time 🤣😂

I know reading is hard for you bro. You can continue to read Dr. Seuss books at your own pace.

The thread discusses the strategic elements of a rap feud between Drake and Kendrick Lamar, focusing on timing, reputation, and aftermath rather than musical content.

Timing: The post highlights how Kendrick masterfully controlled the timing of his track releases to maximize impact and keep Drake reactive rather than proactive. Kendrick's deliberate pacing is contrasted with Drake's more rushed responses, which, according to the author, resulted in less impactful music.

Reputation: The thread argues that Kendrick has managed to maintain a strong reputation over the years, while Drake has been portrayed negatively, affecting public perception. The author suggests that Kendrick's strategic releases, like his album addressing personal flaws, bolster his credibility, whereas Drake's responses, even if truthful, fail to resonate due to his tarnished public image.

Aftermath: It is speculated that the ongoing battle will leave Drake's reputation in hip-hop significantly damaged, possibly leading to a decrease in collaborations and respect within the industry. Meanwhile, Kendrick's position is strengthened, emerging from the feud with his integrity and industry respect intact.

Overall, the thread posits that Kendrick's team has outmaneuvered Drake strategically, focusing on reputation management and timing rather than just musical barbs, portraying the conflict as a calculated game of chess where Kendrick has checkmated Drake.

does anyone believe him ? why is he allowing Kendrick to rush his responses ? Why does he sound so defeated on Heart 6 ? Why is everyone on socials clowning him ?

If hes the so called best rapper in the game why is he being completely disrespected by the general public ? Why has nobody publicly came out to take his side except his streamer goons ? seriously why do you think that is ?

This entire time Kendrick has had friends and colleagues backing him (Top, reputable DJ's, his boys at TDE) why is NOBODY from Drakes rapper friends saying anything. You think this is just coincidence ?

I get that the general public are only concerned with "bars" and rap and it just goes to show this thing is completely flying over peoples heads. People don't care about the intricacies of rap beef. They just hear beats and hooks and decide if they like the song or not.

I can't believe we have to preface threads with (long) because kids brains are fried lmao

@op This is a great read

Water giver burners out in full force

@OP the Drake stans are gonna try to derail this thread, but you're 100% on point. Drake has lost this battle every step of the way

Saying "forget about bars" in a writeup about rap beef is abysmal.