Not really.. he dropped snips before I’d say that was the start

Snippets aren't a rollout. Artists tease songs & snippets all the time. It's not official marketing/promotion

Yeah i guess. Only really started for us as stans, not the general public

This era is about to be special

2 hours without a post…

WHERE IS THE HYPE XO FAM

I was ...
Wake me up

Abel can’t drop a release date but can drop another vinyl to sell

Show your scalp, Jordan.

Wrong this was the start of the rollout

Stop it man

Stop retconning like many of yall didn’t think he was going to drop it or perform closer to full there with a release date

A rollout start isn’t determined by the first time an artist tries to sell you something

AI photo?

I've been saying this entire thread that the earliest this album was dropping was November. You can literally go back and read my posts.

This rollout started in Sao Paolo, it was completely obvious the whole time that this album wouldn't be out until Q4 2024 at the earliest.

People literally argued with me ITT because I was one of the few saying it was still far away

Why does this look better than the original cover

How is a viral teaser for the album not apart of it

It’s a teaser man

I honestly forgot what the real version of this picture looked like

Well done @doublefantasy

It literally is the only visuals that hint towards the story not an iPhone ad or chilling with Carti

But sure you got it September 7th rollout began because he had a 150$ hoody on sale

Abel forever gonna be the GOAT. This man has been releasing the best music of his career (in my opinion) since 2018 and the mainstream following of his isn’t gonna change anything. None of this “flopping” talk diminishes my hype for the new album one bit. He ain’t tweet “nothings ever random” for no reason.