The music industry puts talent second in 2024, the golden era of label owners that genuinely cared to seek out raw talent like Janis Joplin, Hendrix, etc and give them a studio budget to grow as artists is long gone

Labels main goal now is to create an aesthetic with each project to sell tour tickets, that’s the artist’s only job.

The Big 3 all came from mixtape era and ate they food to get where they are now, each came up under an elder’s wing, Kendrick Dre, Drake Wayne, Cole Jay

There is no real answer to this question because the universe is due to send us another Michael or Prince level artist with raw undeniable talent and creative drive to carve they own lane in music and set trends. But that’s probably not what labels want atm

credit to @Slingshot for thread idea

You can’t build a character for yourself that is controllable, enticing, and highly marketable anymore due to social media

Labels also don’t need to invest in these kinds of artists anymore since digital workspaces allow for music to be made for almost no cost

Overall, shaping a superstar requires a lot of label management that just doesn’t exist anymore because of how horizontal the industry is right now. Most people can turn their nose up to contracts and sell well regardless because labels can’t gatekeep as well anymore. It’s probably less profitable than current methods too

This dude stole every single word of my post from NBA thread

Remi Wolf should be the next big superstar, elite songwriting, powerful voice, knows how to sequence an album

But she don’t got a Chapelle Roan type label backing

We’ll see

And you my friend should not provide any more opinion

The Weeknd

Save us, Yves Tumor!

Back then these superstars could hide their real personas, but now they are exposed for who they really are

A lot of would be todays superstars are dead or have somehow had backlash

Oh boy, can’t wait for his THIRD 80’s masturbation album in a row !!!!!

The way songs trend on Tik Tok, which seems the most popular way for a song to get hot, completely disconnects the artist from their audience. The Tik tok will be a woman sweeping her floor to the same song you heard on the previous 5 unrelated Tik toks

And now labels are less interested in developing artists because these microwave Tik tok hits are easier to make than a sustainable artist

Quality ain’t there

Timeless out tonight f*** nigga

As a huge Drake fan it’s because we have a million micro celebrities now

Because of how labels funneling talent.

Image first, aesthetic second, talent third, touring touring touring

aint no more rockstars these days. totally agree!

Kendrick would've blew without Dre anyways though

I mean it’s possible, but he woulda had to grind his ass off and prolly peak at lupe status of notoriety

Everything and every connection happen for a reason

Dre barely had a hand in any of his work tho so it’s hard to tell

Yeah he aint have his hands on it the way he did Slim Shady LP or whatever, but it was a pass the torch moment that even casuals could pick up on

That’s actually true. When Kendrick first came out I said he was gonna be huge and is the best of the west at the moment and my homie doubted it until he saw the torch passing concert and he was convinced

Credit to you for the idea

We done with the 80s

Juice, XXX we’re suppose to be the superstars but they died