Laced

2y

Yes it does. The streaming apps in place now are notorious for their low payouts and siding more with the industry at large/major labels more than the artists. I don't see that changing unless artists were to shift to a different model somewhere else like Bandcamp

Name

2y

Idk I tend to think people in artist ears make actions happen. Drake and Bobbi an example both under the same agency

Anyone feel free to correct me if I am wrong

BRAVE

2y

I think it would be cool and fun if rap fans tried to really crunch and figure out the most logical way to put a fire under the genre’s ass as it stands currently

Cause I sure as hell have

BrickellBayside

2y

· edited

Here’s the reason why:

In America, monoculture is dead and as a result, creating a new star or a popping, viable rap act is almost impossible.

However, that is not the case in other cultures and genres like afrobeats, Latin music, etc

They still get behind their prominent acts in a unifying, galvanizing matter. As such, the return on investment is far greater. Artists in those communities have entire sections of countries supporting them. That can’t happen in America anymore because there is no monoculture

This has nothing to do with the quality of music that’s a crazy insinuation. Y’all keep looking at s*** like this through a quality of music lense and it couldn’t be more wrong

edit: That's not to say, hip-hop leaning in to gangsta rap again hasn't played a part, it has...but the inability to create moments and momentum within culture is the far greater culprit here

so much pain

2y

gen z isn’t very creative or ambitious when it comes to music

Name

2y

Bring back mixtapes

fiveprestos

2y

Exactly. If they did a woman hip hop group tour with a lineup on the level of the roc x ruff ryders tour, its still questionable if they’d be able to do what burna boy did at citi field in june

Block Muteson

2y

Drake single handedly revived Durk's career. Wants and Needs is one of Baby's biggest songs. He had his hands on the levers for a decade. Don't play innocent now

The guy would rather do EDM and play basketball than make another IYRTITL

Name

2y

Bring back mixtapes

Name

2y

Idk I tend to think people in artist ears make actions happen. Drake and Bobbi an example both under the same agency

Anyone feel free to correct me if I am wrong

NewCopeJustDropped

2y

They want to sound like them because that’s who labels sign.

If labels actually signed artist based on good music people would make better music.

YANDHI

2y

These labels are just confused. Years of not knowing how to scout and build acts up are catching up and they don't know what to do other than brainstorm what the trendy and hot genres are right now and blame XYZ

We never even relied on majors for rap acts either. They were getting signed off of artist labels, major cosigns or already established underground bases. Some of the biggest acts now at some point used to give us free mixtapes on websites majors didn't control

NewCopeJustDropped

2y

Read what I wrote again because you niggas get on here and ask dumb ass questions.

BrickellBayside

2y

· edited

Here’s the reason why:

In America, monoculture is dead and as a result, creating a new star or a popping, viable rap act is almost impossible.

However, that is not the case in other cultures and genres like afrobeats, Latin music, etc

They still get behind their prominent acts in a unifying, galvanizing matter. As such, the return on investment is far greater. Artists in those communities have entire sections of countries supporting them. That can’t happen in America anymore because there is no monoculture

This has nothing to do with the quality of music that’s a crazy insinuation. Y’all keep looking at s*** like this through a quality of music lense and it couldn’t be more wrong

edit: That's not to say, hip-hop leaning in to gangsta rap again hasn't played a part, it has...but the inability to create moments and momentum within culture is the far greater culprit here

Janky Maigre

2y

You really don't get it, you literally stated why that change will never happen. Streaming apps are siding with labels, why would they allow their artists to leave were the money is to sell their music on bandcamp? So unless artists start going independent (we tried that phase and it didn't work) and go exclusively to bandcamp, that shift will NEVER happen. And the consumer will stay where they can get all their favorite artists for the low fee of 9.99 per month.

NewCopeJustDropped

2y

Don’t worry this too shall pass. The ringtone rap era where all these weirdos were dancing and making ringtone music was here before. This the same s***.

BrickellBayside

2y

You allude to something that actually could help

Which is rappers not being too cool for press, marketing and promotion. That has hurt them

yungcartier

2y

This is not true when you look at other American genres.

Pop has Olivia Rodrigo, Billie Ellish and Harry Styles to certain extent carrying pop into the next generation.

Rock had a brief moment with MGK until he became rapper again.

Country has a HUGE portion of Middle America backing Morgan Wallen.

Rap is missing new Superstars because 90% of the new rappers nowadays don’t want to leave a long last legacy but instead put out the same albums for money and clout until the wheels fall off. Also labels aren’t investing into rappers that don’t fit a specific archetype.

DiamondsFlooded

2y

marketing dollars going straight into playlisting and not the people

young majid

2y

You brought up race as though my comments were under valuing black artists, which I take as if it were racist. I don’t under value black music.

CKL TML

2y

Her Loss is literally another iyritl