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  • May 21, 2021

    since billboard implemented their new anti-bundle policy in october 2020, a whopping 4 albums have sold over 100,000 copies (pure sales) in their respective first weeks. in that same time span, 13 albums have accumulated over 100 million streams in their first weeks.

    bundles inflated first week sales and now that bundles are virtually banned you have major artists like ariana grande and justin bieber selling ~40k copies first week. since billboard refuses to increase the weight of streaming (haven't since 2018) most artist's first week sales look underwhelming, even if they accumulated a large amount of streams.

    albums that have sold over 100k copies since october 2020:

    Taylor Swift - Fearless (Taylor's Version) - 179,000
    BTS - BE - 177,000
    Taylor Swift - Evermore - 154,000
    AC/DC - Power Up - 111,000

    albums that have accumulated over 100 million streams since october 2020:

    J. Cole - The Off-Season - 315 million streams (based on HDD's numbers, not official)
    Morgan Wallen - Dangerous: The Double Album - 240 million streams
    Taylor Swift - Evermore - 220 million streams
    Rod Wave - Soulfly- 189 million streams
    Ariana Grande - Positions - 173 million streams
    Justin Bieber - Justice - 157 million streams
    Moneybagg Yo - A Gangsta's Pain - 147 million streams
    Bad Bunny - El Último Tour Del Mundo - 146 million streams
    Taylor Swift - Fearless (Taylor's Version) - 143 million
    YSL Records - Slime Language 2 - 143 million streams
    Playboi Carti - Whole Lotta Red - 126 million streams
    DJ Khaled - Khaled Khaled - 107 million streams
    Luke Combs - What You See Is What You Get Deluxe - 102 million streams

    TL;DR:
    it doesn't make any sense to judge a commercial performance on a dying platform that clearly doesn't reflect how popular the music is (pure sales), so instead we should be looking at how many streams were accumulated in the first week.

  • May 21, 2021
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    1 reply

    Its time for me to take a piss

  • May 21, 2021

    it's time to spark this blunt n bump some rio da yung og

  • May 21, 2021
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    1 reply

    it’s time for camp lazlo

  • Agreed. I see popular Twitter pages like chartdata reporting pure sales less and less

  • May 21, 2021
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    1 reply

    Should be average streams per song

  • May 21, 2021

    As much as I’m on board with this, to play devil’s advocate, one could make the argument that because there are still people who buy music, it puts even more of a highlight on how much more in demand high selling+streaming artists “truly” are than those who don’t sell well but only stream well

    But there’s also holes in this too. Basically I’m saying: this should be a good thread lmao

  • May 21, 2021
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    1 reply
    Bow And Arrow

    Should be average streams per song

    short albums = higher streams per song

  • May 21, 2021
    CLB Fractions

    short albums = higher streams per song

    Sounds good to me!

  • May 21, 2021
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    2 replies

    Why you include off season in the streams but not the sales when it sold over 288k? I think you’re right but seems like your sources/numbers are inconsistent

  • May 21, 2021
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    1 reply

    ignorant thread. @op

    we can still use sales/units lmao

  • May 21, 2021
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    1 reply
    2words

    Why you include off season in the streams but not the sales when it sold over 288k? I think you’re right but seems like your sources/numbers are inconsistent

    using streams is an ignorant way to measure

  • May 21, 2021
    Gundogan

    it’s time for camp lazlo

  • May 21, 2021
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    1 reply
    CLB Fractions

    using streams is an ignorant way to measure

    You must be pushing 40

  • May 21, 2021
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    1 reply
    2words

    You must be pushing 40

    units is still the best way. ur ignorant af.

    1250 paid streams = 1 sale/unit
    3750 free = 1 sale/unit

  • May 21, 2021
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    2 replies
    2words

    Why you include off season in the streams but not the sales when it sold over 288k? I think you’re right but seems like your sources/numbers are inconsistent

    those are the streaming numbers from the album listed on HDD

    m.hitsdailydouble.com/streaming_songs

    which means he did like 50k pure

  • Joestar 🇺🇸
    May 21, 2021

    But how many faking they streams tho?

    Getting they plays from machines OP?

  • May 21, 2021
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    1 reply
    Shabazz999

    those are the streaming numbers from the album listed on HDD

    https://m.hitsdailydouble.com/streaming_songs

    which means he did like 50k pure

  • May 21, 2021
    Shabazz999

    those are the streaming numbers from the album listed on HDD

    https://m.hitsdailydouble.com/streaming_songs

    which means he did like 50k pure

    so why would u not just use units 🥴

    because that also gives less weight to youtube and free streams lmao

  • May 21, 2021
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    1 reply
    CLB Fractions

    ignorant thread. @op

    we can still use sales/units lmao

    what's the point of converting streams into sales equivalent units when sales are dead?

  • May 21, 2021
    CLB Fractions

    units is still the best way. ur ignorant af.

    1250 paid streams = 1 sale/unit
    3750 free = 1 sale/unit

    I’m down with that but I think sales and streams should be separate stats at this point, do stream units and sales units

  • May 21, 2021
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    1 reply
    Shabazz999

    what's the point of converting streams into sales equivalent units when sales are dead?

    using total stream count sounds brainless because its not factoring in free streams vs paid streams like units does. also people still buy physicals and digital sales

  • May 21, 2021
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    1 reply
    2words
    https://twitter.com/chartdata/status/1395822343977570304

    that 288k are his streaming units = ~230k + pure sales = ~50k