twntytwntys

10mo

You’re telling me a rap beef isn’t about rap but instead who can tarnish the enemy first? Fair… but if it’s all cap? Still valid in your opinion?

imShy

10mo

Principle 3: The aftermath.

Only time will tell, but Drakes images been dragged so bad that he's actually on the verge of being canceled. If he hasn't already.

Not a general cancellation, but cancelled in hip hop.

People aren't going to want to work with him.

8 months from now he can't hop on a Sexxy Red feature talking about "shake that a** for Drake". He will be clowned and shamed.

Every time he looks for a feature he's going to wondering if they actually mess with him.

After all of this... can Drake ever drop another dance hall record in light of all these colonizer allegations? Can he switch ethnicities and drop a UK drill record?

No he cant. At least without a massive amount of push back.

At the very least, the way Drake operates in hip hop has been incredible compromised which is EXACTLY what Kendrick 's team was trying to do. He can't move like he once moved in the industry as easily as he did.

Kendrick wont have these same issues. In fact this rap beef has completely put him on top, in my opinion. Everything I just mentioned about Drake is almost the opposite with Kendrick.

Kendrick completely denounced the industry during this beef. And Kendrick isn't really a feature artist. He doesn't need any industry push or help. And everyone who messed with Kendrick will continue to mess with Kendrick.

DUMMIE

10mo

Tbh just did the kim to it so idk if you addressed this

I think the fact drake wasnt respected from the start played a role into how he changed throughout his career. Borrowing your a***ogy he realized his only option was to rule with fear bc he'll never have the respect of peers or ogs bc of where he came from

imShy

10mo

This is all about strategy. I hope this doesn't get taken down or merged because I believe it's things like this that make KTT great.

PRINCIPLE 1: Timing

Let's talk about the timing of the tracks. Forget about the contents and the bars. Just look at how they were released and the strategy behind it.

Like that. We're going to hop on a feature of one the biggest rap songs of the year. A song so good and inescapable you will be forced to respond. We will draw you out

Drake responds with pushups, a great rebuttable. He then drops Taylor Made afterwords, which would prove to backfire in the future.

Kendrick (and this is very important) takes his time. He sits on Euphoria. Drake even memed him out with his countdown clock, telling the world Kendrick doesn't have anything to drop and has already lost.

6 days later Euphoria comes out and it's a massive hit. It's even competing for a spot on billboard.

You respond by dropping family matters. I immediately shut it down with meet the grams. We're just looking at things from a strategic point of view. Forget about what songs are catchier, bars. The general public thinks this is what the beef is about but it's not. At all.

You dropped your proposed bomb and I immediately block it.

Not only that, but I doubled down and dropped a west coast anthem. A song that is definitely going to move. A song where people are going to dance and mock you while doing it.

THE VERY NEXT DAY you drop Heart 6, which many believe was a dud.

Remember what we said about Euphoria. Kendrick took his time to drop Euphoria, he didn't feel rushed or pressured at all. Kendrick has been dictating the pace and timing. Drake has been moving exactly how Kendrick has directed him.

One of the main criticisms of the Heart 6 is that it doesn't pack a punch. If Drake had given himself more time he definitely would have came back with a deadly blow. But no, he succumbed to the pressure because he's never been in control this entire battle.

----------------------------------- Here's the point

This is the overarching thing Kendrick and his team want people to understand.

How are you the supposed King of rap, the best rapper, the greatest rapper...when you don't know how to battle. You're an imposter. This is something EVERY SINGLE great in their field is a master of.

If you're the greatest, if you're the Caesar of rap, if you're the Jordan of rap...then YOU should be dictating the pace, so why aren't you?

Nothing the enemy does should influence how you move, why should it? You're always in control.

Drake failed here. And it's clear

You know what a goat or a vet would have done? They would have waited 6 days and crafted a better response. Kendrick was always moving at his pace, Drake was being pulled to move at Kendricks pace. Because he didn't dictate the pace, he rushed to respond and began to retreat and sounded defensive in his latest song. That's why Kendrick is letting up. Why keep going when the enemy is retreating. If he's retreated let him retreat, if he decides to swing then we'll respond and put him back on the ground.

This is a war of strategy not just one liners and hooks. Why is it a war of strategy? because this is what Kendrick stands on. Go over there and make people do the Toosie slide, this rap stuff? You're not built for it. And we're tired of you pretending you are.

HelloMari

10mo

OP wrote a whole ass essay because he shook Kendrick ran with fake information

altar2

10mo

Kendrick had funnier bars but was basically a bullshit artist who didn't say anything Meek or Push didn't already expose. He goes on and on about Drake being a pedo - and to be clear he's done a lot of suspect s*** - but blows it by making it about Millie Bobby Brown, the 2010 video and the same old s*** we've already heard about. How is that a great diss? Drake is losing but Family Matters, content wise, was a lot better than people are giving it credit for

nomdeguerre

10mo

Saying "forget about bars" in a writeup about rap beef is abysmal.

Jetpack

10mo

Drake should take a year off. No features, no loosies.

Need his next album to be free of any beef raps

Ron Mexico

10mo

All this is fine, but where's the s***trafficking ring?

lnstinct

10mo

Need a new album

imShy

10mo

honestly, that's probably the most believable thing about all of this

if you just think about the industry and the type of people Drake surrounds himself with, it's really not that far fetched.

I honestly don't believe Drake does any of that stuff

but I will easily believe the people around him do.

But at the same time I wont say it's true because it's not proven, I'm just saying it's pretty believable.

imShy

10mo

honestly, that's probably the most believable thing about all of this

if you just think about the industry and the type of people Drake surrounds himself with, it's really not that far fetched.

I honestly don't believe Drake does any of that stuff

but I will easily believe the people around him do.

But at the same time I wont say it's true because it's not proven, I'm just saying it's pretty believable.

altar2

10mo

Kendrick had funnier bars but was basically a bullshit artist who didn't say anything Meek or Push didn't already expose. He goes on and on about Drake being a pedo - and to be clear he's done a lot of suspect s*** - but blows it by making it about Millie Bobby Brown, the 2010 video and the same old s*** we've already heard about. How is that a great diss? Drake is losing but Family Matters, content wise, was a lot better than people are giving it credit for

Zee417

10mo

Another "it's not true but its probably true" headass

You soldiers self destructing and its amazing to watch in real time

I hope for yall sake Kendrick does something, anything

Ron Mexico

10mo

That's my thing, I don't really care what's believable I just want to know if it's actually going on bro

And are the children safe?

We getting records cool, but s***trafficking and b****** child allegations boring af to me

Niggas need to fight

imShy

10mo

"In 2014 Baka was arrested and charged with forcing a 22 year old woman in prostitution and taking her money"

Bro use your head

You don't believe...there's any possibility whatsoever....that there's people could be doing scummy s***work in OVO, when there's literally CONFIRMED cases of it happening before with OVO members?

imShy

10mo

"In 2014 Baka was arrested and charged with forcing a 22 year old woman in prostitution and taking her money"

Bro use your head

You don't believe...there's any possibility whatsoever....that there's people could be doing scummy s***work in OVO, when there's literally CONFIRMED cases of it happening before with OVO members?