Joe budden pushing the “this isn’t the album” narrative extremely aggressively
It’s not a diss to Kendrick, he’s still my favorite rapper from this era.
I’m simply talking about the momentum and the promotion around him this year. It looks much different than any year of his career. To me it says UMG is supporting him in a way they haven’t previously.
If you think mainstream music success just happens 100% “organically” , I’ve got news for you bruh: IT DOESNT.
At some point, no matter how good the music is , you still need labels and poweful people behind the scenes making things happen.
You forgot DAMN. era?
It's simply Kendrick choosing to make more accessible rap music this year
Joe budden pushing the “this isn’t the album” narrative extremely aggressively
He’s in direct contact with TDE/PGlang, but he can’t come out and blatantly say “ I talked to Kendrick’s team and there’s another project dropping soon”, so he poses it as a theory.
GNX feels like a mixtape versus what we usually get from a Kendrick album. Most Kendrick fans didn’t think this was an “album” either.
It’s not a diss to Kendrick, he’s still my favorite rapper from this era.
I’m simply talking about the momentum and the promotion around him this year. It looks much different than any year of his career. To me it says UMG is supporting him in a way they haven’t previously.
If you think mainstream music success just happens 100% “organically” , I’ve got news for you bruh: IT DOESNT.
At some point, no matter how good the music is , you still need labels and poweful people behind the scenes making things happen.
Superstars are created. Not born. Point blank
It’s not a diss to Kendrick, he’s still my favorite rapper from this era.
I’m simply talking about the momentum and the promotion around him this year. It looks much different than any year of his career. To me it says UMG is supporting him in a way they haven’t previously.
If you think mainstream music success just happens 100% “organically” , I’ve got news for you bruh: IT DOESNT.
At some point, no matter how good the music is , you still need labels and poweful people behind the scenes making things happen.
Of course. Execs wanna get paid, don’t matter who makes the music. But there is also greater demand for Kendrick’s music than there has been before. Labels wouldn’t push it if it didn’t resonate on some level.
ktt2.com/messages
Ktt2 setting aside their differences to come together to combat joes capitalist patreon plot
I thought he was talking about a record deal offer or some s*** cuz ain’t no way he was talking about Spotify