I mean the premise of what Drake said about Kendrick is this
And while I love Kendrick and think he’d be a relevant force in rap without the pitchfork white critic love
These past few years since 2012-2016 and s*** like the Washington politician kufi pic lol , the climate is more ripe than ever for a revolutionary rapper to take over again bc of the factors Drake brings up/implies with Kendrick even if Drake himself didnt really say it the right way with the slave line
Its just that they gotta also have a true following organically with niggas/black people in their city it cant be white hipsters primarily gassing you and it “work” and no one really been able to pull off doing both of those except kendrick. Thats why lil baby bigger picture seemed like an exciting moment lol
@BRAVE had a great post on this one time about street energy vs revolutionary energy in rap and how we pivoted waaaay into street energy when at one time it was both lol
pac was the perfect medium imo. after he died, the street energy takeover began
pac was the perfect medium imo. after he died, the street energy takeover began
what if the street takeover began because of pac or at least he was the tipping point of the two directions battling for control lol
what if the street takeover began because of pac or at least he was the tipping point of the two directions battling for control lol
fair enough. you got golden era of gangsta rap with scarface then peak with pac
after that more of a silver era with jay/dmx then complete turn over to street energy ("bronze") come jeezy/gucci
HipHop has always been the trendsetter genre first and foremost
Rap was about party music until “The Message” dropped but Rap didn’t sell well until Kurtis Blow got the first Gold rap record in the early 80s
The truth is the revolutionary/black power wave was just a trend reflecting on the post-Black Panther/Civil Rights era where a lot of 80s rapper grew up in but again Rap is commercialized like every other genre, if rappers are selling records by rapping about gangsta s*** and hoes, best believe other rappers are following suit unless they somehow break the mold or are satisfied with being underground because most are about making money at the end of the day
Just look at Pac for example, he made socially conscious songs but his biggest records are his gangsta rap s*** cuz that was the trend at the time.
For the most part music needs to get 'white' support to be successful but then you have to wonder, could a true hip hop revolutionary ever blow up?
If a 'white' person likes a 'slave movie' then it wasn't truthful enough type beat
I'm a big fan of 'that somewhat conscious nigga' but if we keep it a bean
He industry af with a lot of these brand partnerships he been doing
I doubt he'd ever go all the way and stick his fist up to the point 'white' people would genuinely be offended
Success in music via traditional pathways required these folks to sell out their values on some level, even a loosely pro Palestine rapper gon perform a concert sponsored by some company making food for the IDF or something
The story of niggas in the Western world has been tied to struggle so obviously there will be some conscious type rappers but hip hop was initially about having fun, Melle Mel was addicted to coke when he made White Lines
I remember reading a funny Coli thread about how Dead Prez calls White people crackers and s***s on White supremacy constantly yet 90%+ of their fans are White.
the mythical black dollar niggas love to talk about has never trickled down
I randomly decided to look at the career earnings of the top NBA players in 2010, and of the top 20, only 3 weren’t black.
The rest, collectively, salaries added up to like ~ $4billion IN 2010
Notice how only one NBA player owns a team
It’s a reason it’s Mav’s name on this and not LeBron’s
Little do most people know, it’s built into their contracts that they can never fully own a team
De La Soul Is Dead 1991
De La Soul is interesting because they used to constantly try to call out s*** they didn't like in rap.
They were calling out having a flashy and materialistic image that labels expected out of hip hop on their debut in 1989.
Calling out labels trying to pigeonhole them and other rappers in certain boxes and stifling their creativity on De La Soul Is Dead.
Calling out the proliferation and corporate push of gangsta rap on Stakes Is High.
And calling out the "Bling/Shiny Suit" rap era on Art Official Intelligence.
Some people labeled them "bitter" but they always kept it 100 with how they felt about modern mainstream rap at a given time.
HipHop has always been the trendsetter genre first and foremost
Rap was about party music until “The Message” dropped but Rap didn’t sell well until Kurtis Blow got the first Gold rap record in the early 80s
The truth is the revolutionary/black power wave was just a trend reflecting on the post-Black Panther/Civil Rights era where a lot of 80s rapper grew up in but again Rap is commercialized like every other genre, if rappers are selling records by rapping about gangsta s*** and hoes, best believe other rappers are following suit unless they somehow break the mold or are satisfied with being underground because most are about making money at the end of the day
Just look at Pac for example, he made socially conscious songs but his biggest records are his gangsta rap s*** cuz that was the trend at the time.
And, to add to this, the first rap song to blow up mainstream was a Party Rap song with rhymes stolen from Grandmaster Caz.
Notice how only one NBA player owns a team
It’s a reason it’s Mav’s name on this and not LeBron’s
Little do most people know, it’s built into their contracts that they can never fully own a team
Bron built an empire outta his areas greatest hustlers
Then non-compete clauses be having reasons
Just look at the crowds of most rappers nowadays at festivals
You really think it would be the same if they were talking conscious pro black s***? These dudes are more interested in seeing kids mosh and would gladly sacrifice having a message in their music to achieve that. Hip hop is popular which in turn makes it pop music or at least pop music adjacent.
We also have to accept we live in a different society rn. Most kids don’t really want to just listen to music that talks about race and inequality all day when everything outside of music is already doing that. We have to accept some forms of entertainment as just that, entertainment. Rappers shouldn’t have to be philosophers if they don’t want to be.
Bron built an empire outta his areas greatest hustlers
Then non-compete clauses be having reasons
Ain’t even non-compete
They deadass can’t own more than like 10% and that has to also come via an investment group, no direct stake. Thats why they all run to soccer or the MLB lol
it is sad when you find out even the conscious/seemingly pro-black niggas are slimey too
this type of stuff just ain't right, gotta question the whole movement when the face of conscious hip hop (Chuck D) ends up working as a government ambassador
dude claimed he was dropping knowledge yet he working with Cop Adams
when I saw Nelly complaining about folks being mad at him working with Trump i wasn't mad because i had a feeling he'd be ignorant
but seeing niggas flip flop on their stances is waaay worse
i respect that EL-P didn't accept the white house invite even though Killer Mike did
I’ve never known authentic revolt writ large in my lifetime, but s*** it must have at least seemed to be so
Can’t imagine the holistic buzz, after the total commodification or rejection of soul, funk, and disco in the 70s into the 80s, of witnessing those records and sounds be reshaped into a form that a lot of people truly couldn’t wrap their heads around. Not the first time it ever happened in art, but still. Possibly akin to de-translating a native language when it’s on the brink of dissolving
pac was the perfect medium imo. after he died, the street energy takeover began
EhhhhhhhhhhhhhhandIsaythisasoneofthebiggestpacfansherebutehhhhhhhhhh
De La Soul is interesting because they used to constantly try to call out s*** they didn't like in rap.
They were calling out having a flashy and materialistic image that labels expected out of hip hop on their debut in 1989.
Calling out labels trying to pigeonhole them and other rappers in certain boxes and stifling their creativity on De La Soul Is Dead.
Calling out the proliferation and corporate push of gangsta rap on Stakes Is High.
And calling out the "Bling/Shiny Suit" rap era on Art Official Intelligence.
Some people labeled them "bitter" but they always kept it 100 with how they felt about modern mainstream rap at a given time.
Patti Dooke one of the most prophetic rap songs ever recorded
Just look at the crowds of most rappers nowadays at festivals
You really think it would be the same if they were talking conscious pro black s***? These dudes are more interested in seeing kids mosh and would gladly sacrifice having a message in their music to achieve that. Hip hop is popular which in turn makes it pop music or at least pop music adjacent.
We also have to accept we live in a different society rn. Most kids don’t really want to just listen to music that talks about race and inequality all day when everything outside of music is already doing that. We have to accept some forms of entertainment as just that, entertainment. Rappers shouldn’t have to be philosophers if they don’t want to be.
You really think it would be the same if they were talking conscious pro black s***?
Dead Prez is literally family to me and my folks.
They talked at lengths about how it would be jarring performing their music to crowds and white people be en masse knowing all the words.
Noname famously felt the same way
I think whether you gangsta or pro black, crowds are gonna reflect a certain demographic (especially if tickets price niggas out)
De La Soul is interesting because they used to constantly try to call out s*** they didn't like in rap.
They were calling out having a flashy and materialistic image that labels expected out of hip hop on their debut in 1989.
Calling out labels trying to pigeonhole them and other rappers in certain boxes and stifling their creativity on De La Soul Is Dead.
Calling out the proliferation and corporate push of gangsta rap on Stakes Is High.
And calling out the "Bling/Shiny Suit" rap era on Art Official Intelligence.
Some people labeled them "bitter" but they always kept it 100 with how they felt about modern mainstream rap at a given time.
Just look at the crowds of most rappers nowadays at festivals
You really think it would be the same if they were talking conscious pro black s***? These dudes are more interested in seeing kids mosh and would gladly sacrifice having a message in their music to achieve that. Hip hop is popular which in turn makes it pop music or at least pop music adjacent.
We also have to accept we live in a different society rn. Most kids don’t really want to just listen to music that talks about race and inequality all day when everything outside of music is already doing that. We have to accept some forms of entertainment as just that, entertainment. Rappers shouldn’t have to be philosophers if they don’t want to be.
The better thing to ponder is if niggas would replace those white fans if mainstream artists made that jump into pro black music lol
Niggas often don’t wanna hear “that s***” either lmao
it is sad when you find out even the conscious/seemingly pro-black niggas are slimey too
this type of stuff just ain't right, gotta question the whole movement when the face of conscious hip hop (Chuck D) ends up working as a government ambassador
dude claimed he was dropping knowledge yet he working with Cop Adams
when I saw Nelly complaining about folks being mad at him working with Trump i wasn't mad because i had a feeling he'd be ignorant
but seeing niggas flip flop on their stances is waaay worse
i respect that EL-P didn't accept the white house invite even though Killer Mike did
This the same nigga who said he didn’t like that hiphop became about sales and that what Kanye and 50 were doing to hiphop isn’t good as it was happening
This the same nigga who said he didn’t like that hiphop became about sales and that what Kanye and 50 were doing to hiphop isn’t good as it was happening
He was right and can still be funny in the light for his current moves lol
This the same nigga who said he didn’t like that hiphop became about sales and that what Kanye and 50 were doing to hiphop isn’t good as it was happening
Interestingly enough, KRS actually backed 50 instead of Kanye cause he felt that 50 represented Hip Hop at it's core essence.
He was right and can still be funny in the light for his current moves lol
You right. This one of my favorite videos. He bigs up 50 in this @Aquilla lmao
Just look at the crowds of most rappers nowadays at festivals
You really think it would be the same if they were talking conscious pro black s***? These dudes are more interested in seeing kids mosh and would gladly sacrifice having a message in their music to achieve that. Hip hop is popular which in turn makes it pop music or at least pop music adjacent.
We also have to accept we live in a different society rn. Most kids don’t really want to just listen to music that talks about race and inequality all day when everything outside of music is already doing that. We have to accept some forms of entertainment as just that, entertainment. Rappers shouldn’t have to be philosophers if they don’t want to be.
I think the genre is at a point of popularity where white people are gonna be at shows either way. A shift from mosh music to consciousness would just be shifting from white teenagers to white Fantano viewers.
As for the rappers themselves, I don’t think they’re “sacrificing” a message as much as not having one to begin with. The Bigger Picture is the only “message” song I can think of from a newer rapper who wasn’t already branded as conscious.