They def need to adjust streaming 1500 listens is way too much.

I just think it is almost physically impossible for it to happen until streaming uptake doubles from 2018

I think scorpion is an example of perfect storm streaming week and it was 495k from streaming

Streaming music revenue was $19.6bn in 2018 and it’s not gonna double until 2025 so we probably won’t see that happen until at least 2025. But then assuming it keeps growing at that point at the expected rate of 6-7% by the end of the decade we could see a lot of artists selling 1m+

What’s gonna make the biggest difference is how the definition of an album sale in terms of stream changes. If they weight streaming higher then we’ll see a big growth and if they weight it lower or tie it directly to the rate of growth of streaming then we might not ever see 1m+ again

This definitely is possible but the issue with this is that those songs will inevitably leak on release and if the CD releases first week the album will leak as early as weeks in advance

I agree

Scorpion not being a 1m first week album is absolutely absurd

fax

-3 numero unos and a #2 which got blocked by his numero uno.
-diamond single

• 2 other songs pushin diamond
• 6x plat eligible in streaming era in 2 years (insane)
• soon to be best selling rap album of last decade

Yeah there's flaws but Its more for the fans who actually buy anyway so they're not counting on that. The vinyls though? its been a steady growth over the years and I think next year we'll see a bigger boom and labels/artist/promo teams focus on that

Fr
Like it’s a noticeably large increase from Views which did 1.1m
I think it’s clear proof that streams are underweighted

Agree but leaks decimate album sales so they need to find a way to get those physicals out to impact during the first week without it leaking
Especially cause the new billboard rules mean physicals have to actually SHIP a during the week they’re being counted for

If I was a manager to "finesse" the new rules while we figure out how to do a better job and create new ways for physical sales, I would put out a merch drop a month or 2 before the album and bundle it but have the shipping time the week of the album release, its not breaking the rules they set forth and it'd get my artist looking good and for the next album roll out a few ideas to get the audience that phyiscally buys music or get their audience to buy again.

The issue is that now those bundles can’t include the album unless the consumer actively opts in to paying a minimum of $3.99 extra for the album

But yea I’d do the exact same and I’d make it hard as s*** for the customer to NOT opt in - I’d put pop ups asking them to add it multiple times and etc

bundles dont count now 💀

best way is to have preorder open months ahead

"Ay bruh you wanna buy this WITH the album?"
"you sure???"
"Last chance"
"BUY THE F***ING BUNDLE"

LMAOOOOO EXACTLY

I know Travis is gonna do this

they do, thats what every is reading wrong lol but they have to ship same week and have to be an option and not primary point of sale.

its still capped to 4 albums.

before all the bundles counted for example 10 lollipops = 10 albums

now the most u can do is 4 per credit card/account

no they dont after october 8th. ur talking about physicals have to ship that week to count

Streams made numbers within an individual week undoubtedly lower. There is no logic in comparing raw first week numbers from the streaming era to before.

Even with millions more people able to listen to an album when it drops due to not having to buy, the streams count to such a minuscule level it doesn't compare to even thousands just buying an album outright.

However, streaming has made Hip-Hop albums have more longevity than ever. They can sell crazy for 1 year straight and be top 10. It's lower numbers in individual weeks because with streaming it tracks activity overtime rather than a purchase which counts that single moment. Lil Baby & Pop Smoke who have never even had a real mainstream crossover hit have spent the entire year in the top 10 basically, which would've never happened before streaming. You had to truly be a humongous crossover success outside of Hip-Hop.

@safe

do you think they could sell albums but with free merch. 😭😭

Numbers have gone down in general, but also the inclusion of playlists has made sales numbers completely irrelevant/fake/skewed

oh lord ur one of those people 🥴

It's facts and you know it.

oh S*** lmao this would be genius

not facts at all lol. u still have to listen for over 30sec for it to count as a stream. People also choose to listen to the playlists.

😭😭

This is kinda like what DJ Drama did in mid 2000s. Hed sell mixtapes with copyrighted music (beats) but the disclaimer was:

This music is free to use for promo use only. You are getting the music FREE with the purchase of a CD case and coverart

RIAA still kicked his door in but it was cool while it lasted