The industry has evolved and some artists get lost.
B****es want to b****
This just isn't true, People don't value YOUR music videos.
Lyrical lemonade has had a huge impact on music culture and it's through branding and music videos. Juicewrld,Babytron,UZI
Some people just can't get over themselves and tap in to the culture. Willful ignorance

Music has been devalued in general but yes they are right.

Streaming killed the video star

I think that too sometimes.

Music videos served a clearer purpose from the time MTV played MVs to the time iTunes was a thing because they were essentially just ads that tried to get you to buy songs (or albums).

The predominance of streaming, and the establishment of an era where streaming alone is not enough to significantly profit, has made it so from a business pov, music itself and music videos are ads for concerts and merch (where one can still actually profit), whereas before it was the other way around.

Same spiel about how streaming was the compromise between unstoppable technological advancement and convenience and how music was permanently and irreversibly devalued because of it that we've all seen before.

Lyrical lemonade doesn't even do anything ground breaking. They just made higher budget videos for a specific niche market. I would love to see if they could do that for any genre outside underground rap or alt trap.

Otherwise it's not fair to say lyrical lemonade does anything different for the medium

tbh

my boy you ever heard of p***

Feel like most of the videos that have blown up in recent memory were nothing that millions were put into

People just want a memorable moment and don’t want glossy high budget music videos

Lyrical Lemonade highkey is part of the problem

these english subs for the 1st video is bonkers btw

They wouldve got you out of here if this was a more popular artist on here